Firstlogic Exhibits at 2018 Data & Marketing (DMA) &Then Conference October 7-9, 2018
DMA Attendees and Exhibitors explore the Firstlogic Data Quality (DQ) and SAP Data Services (DS) software focused on data-driven marketing companies.
Duluth, GA – Firstlogic Solutions® will be exhibiting at Booth 523 at the upcoming Data & Marketing (DMA) &Then Conference on October 7-9, 2018 at MGM Grand Hotel in Las Vegas, NV. Firstlogic will be showcasing their Firstlogic Data Quality (DQ) 10 and SAP Data Services (DS) 4.2 software solutions to DMA attendees.
The SAP® Data Services (DS) 4.2 platform provides marketers with the ability to profile, analyze, parse, standardize, correct, enhance, match, consolidate and monitor their data. SAP DS users are able to assess the quality and state of inbound data and perform batch and real-time address cleansing, geocoding and duplicate detection. Marketers can also leverage the matching capability of SAP Data Quality Management (DQM) to build a customer “best record” view or to perform householding for target campaigns. SAP DQM can also be leveraged to perform cross list matching and provide enhanced data for marketing campaigns. SAP DQM is a single enterprise platform to support enterprise address and data quality needs.
The Firstlogic® Data Quality (DQ) 10 platform includes FirstPrep™, DataRight IQ®, Match/Consolidate® and ACE® which is powered by the CASS™ and NCOALink® certified SAP DQM platform. Many Firstlogic DQ customers use ACE for address cleansing and geocoding, DataRight IQ for data cleansing and standardization and Match/Consolidate for de-duplication and householding. The Firstlogic DQ applications are built from the proven SAP Postalsoft platform based on 30-years of world-class development.
“Experts agree data is a key differentiator among competitors. How organizations use data affects operational efficiency, brand reputation, and customer experiences,” said David Menagh, Director of Solutions Delivery at Firstlogic. “Management decisions based on inaccurate information can be costly and customers exposed to bad data may cancel. Data quality is paramount to effective data use,” says Menagh.
Unlike most data that companies accumulate, customer address information can be independently verified, corrected, standardized, and enhanced. Unfortunately, multiple entry points and disparate corporate databases cause corporations to store inconsistent, duplicate, or contradictory customer address information.
“Data quality software provides companies with many opportunities for improving and enhancing customer address data,” said Alex Kucera, Director of Solutions Sales at Firstlogic. “From combatting fraud to super-precise geographic target marketing, corrected and verified address information allows organizations to leverage data in ways that produce competitive advantages and protect the bottom line from unnecessary expenses,” says Kucera.
The ACE, DataRight IQ and Match/Consolidate platform has been providing industry leading address cleansing, data cleansing, data enhancement, data matching and data consolidation to thousands of customers for over 30 years. Today, the platform maintains a large and dedicated customer base leveraging the power and accuracy of the trusted architecture.
“We’re excited to be exhibiting at the Data & Marketing (DMA) &Then Conference. We’re encouraged to see so many of our current Firstlogic Data Quality (DQ) and SAP Data Services (DS) customers both attending and exhibiting their solutions built on Firstlogic and SAP data quality software,” said Ken Kucera, Managing Principal at Firstlogic. “We’re also looking forward to meeting new DMA data-driven companies looking for simple and cost effective Firstlogic and SAP data quality solutions based on their needs,” says Kucera.
To learn more about the Firstlogic Data Quality (DQ) products, please call 1-888-725-7800, email at email@example.com or visit the website at firstlogic.com. Overview documents and guides for Firstlogic and SAP data services products are available in the Resources section on the webpages.
About Firstlogic Solutions
Firstlogic Solutions, LLC is the leading SAP Gold Partner specializing in the SAP Data Services (DS) and Firstlogic Data Quality (DQ) software and services solutions. The Company delivers expert address and data quality solutions including data profiling & monitoring, address cleansing & geocoding, data cleansing & standardization, data matching & consolidation and data enhancement. Customers include both large enterprises and midsize companies from across all industries in North America.
FirstPrep and PAF Manager are trademarks and Firstlogic, Firstlogic Solutions, ACE, DataRight IQ and Match/Consolidate are registered trademarks of Firstlogic Solutions, LLC. SAP, Postalsoft and all SAP logos are trademarks or registered trademarks of SAP America, Inc. USPS, CASS and NCOALink are trademarks or registered trademarks of the United States Postal Service.